It's been a while since Nutrexpa released Cola Cao Light, which was the usual product but with fewer calories.
The mothers, aware of how pleasant it is for children to taste chocolate in milk and informed that one of the most important problems in the health of our children is childhood obesity, decided to start buying this product because the ad read something like The same flavor as always, with half the calories.
The truth is Cola Cao Light has had to be recalled because to be considered "light" should have at least 30% less calories and the actual figure is approximately 20%.
This 20% is also very far from that half of calories that they proclaim and that is why from now on this product will be called “Cola Cao Cero”.
The trap explains Facua perfectly: “In the Original Cola Cao container it is indicated that the“ recommended ration ”is 15 grams of the product (54.15 kilocalories) with 200 milliliters of semi-skimmed milk (92 kcal), which total 146.15 kcal On the other hand, in the Cola Cao Light package, 7.5 grams of the product (20.4 kcal) with 150 ml of skim milk (52.5 kcal) are urged, representing a total of 72.9 kcal. Only with this argument the company achieves that the caloric contribution is 50% lower than the original mixture that promises in its packaging and advertising. ”
The truth is that it is a Cola Cao concentrated, which means that with less amount the same effect is achieved in milk. This means that there is a reduction in calories but, as we have just explained, quite far from half if compared with the same amount and type of milk.
Let's do the calculations: 7.5 grams of the product (20.4 kcal) with 200 milliliters of semi-skimmed milk (92 kcal) give us a total of 112.4 kcal, much closer to 146.15 kcal of the same milk with Original Cao Tail.
If we also consider that it is not called Concentrated Cola Cao (it could have been called that, like softeners) many mothers put the same spoon of Cola Cao to their children as when they used the usual Cola Cao. This means that the same amount of Cola Cao Light contains 40.8 kcal, which, added to the 92 kcal of a 200 ml glass of semi-skimmed milk, reaches 132.8 kcal, much closer (still) to 146.15 Kcal of the Original Cao Cola.
And now why Cola Cao Cero?
Because, according to Nutrexpa, it contains 0.4% fat and that is enough to call it Zero. However, while it is true that it is a low figure, The fat content of the Original Cao Cola is even lower (and this is when you no longer understand anything).
The "trap" is the same again, because that low fat percentage is obtained with skim milk, while talking about the original data does not come from a milk with the same characteristics.
In fact, 100 grams of Zero Cao Cola have 5.8 grams of fat, more than double the 2.4 grams of Original Cao Cola.
Even if it were taken into account that it is a concentrated Cola Cao, and half the amount was used in the milk, the result would always provide more fat than with the Original Cao Cola.
Summarizing: companies label what they want and how they want to make a new product look revolutionary. It is clear, and I believe that there is evidence, that the importance of beginning to read the labels of what we consume is increasing.
